ABOUT me

I’m Joyce Hermosilla, a Product Design Leader with over 6 years of experience helping technology startups and teams scale sustainably through design.

I use design as a tool to shape reality, whether through product experiences, branding, or interfaces for emerging technologies.

My work spans Web3, AI, and digital products, always with a strong focus on usability, strategy, and storytelling.

My approach blends strategy and creativity, ensuring that every design decision serves a purpose.

Based in Hamburg, works worldwide.